ENG
IVAN ORDENKO
Head of Partnerships & Marketing at Trustee Plus
I build partnerships that make digital payments clearer, more accessible and more valuable for people and businesses.
Publications & columns
Opinion pieces, media commentary and practical observations.
How crypto cards are quietly replacing traditional banking
Crypto for business: entrepreneurs need financial systems, not exchanges or wallets
Crypto still has a trust problem — marketing will not solve it
How simplicity is becoming crypto’s main competitive advantage
Money is moving into crypto: what it says about traditional finance
Bitcoin sets the tone: why the entire financial market watches crypto
Stablecoins have won: why people use USDT more often than Bitcoin
Why cryptocurrency remains one of the leading financial trends
How competition among crypto services changed in 2026
A crypto wallet for business in 10 minutes: what to decide before the first transaction
FOMO in crypto: how to avoid decisions driven by fear of missing out
Cryptocurrency without hype: which areas continue to grow steadily
Crypto market 2026: common beginner misconceptions and advice for a responsible start
Crypto cards are no longer just for crypto natives: why the next billion users will come from fintech
What are stablecoins, and can they become the foundation of a new payment system?
Don’t ask where your key is: how the meaning of control over cryptocurrency has changed
The best financial product is the one users do not even think about
Crypto wallet for beginners: what types exist and how to choose your first one
The financial world of 2030 starts today: why students should think about the money of the future
Partnerships are the new marketing: why fintech companies are finding it harder to grow alone
How much does trust in fintech cost for business?
What banks can learn from students
Videos & interviews
Conversations about partnerships, fintech, marketing and digital payments.
1.2M+ clients: what is behind Trustee’s success? Ivan Ordenko, CMO at Trustee | PALYVO
WatchIvan Ordenko, Head of Marketing at Trustee Plus: a service with 1,000,000 users
WatchCrypto is maturing: how Trustee Plus navigates regulation, crises and a new payments reality | YAPVK #9
WatchCryptocurrency in everyday payments: top 5 use cases in 2026
WatchYour first crypto payment: simple, safe and mistake-free
WatchYour first crypto wallet in 2026
WatchShort videos
A concise take on what is changing the payments market right now.
My projects
Key products and B2B initiatives where partnership turns into measurable results.
Results you can measure
I’m the Head of Partnerships & Marketing with 3+ years of experience growing businesses, building strategic partnerships and scaling B2B initiatives in FinTech and digital payments. At Trustee Plus, I lead cross-functional teams that deliver seamless crypto and payment solutions for businesses and partners around the world.
I combine digital marketing and partnerships to help businesses unlock their potential with crypto and digital payments. I believe successful partnerships are built on clear communication, trust and mutual value.
If we could be valuable to each other — let’s talkContacts
Open to partnerships, media enquiries and professional dialogue. Send a message and I’ll get back to you.